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Thursday, November 3, 2011

IRIS Distribution Distributes Content for Saban Brands







IRIS Distribution (www.irisdistribution.com), the digital music distribution and marketing company that represents many of the world's leading independent record labels, will provide worldwide digital distribution for artists represented by Saban Brands, whose portfolio includes Paul Frank and Power Rangers.

Under the relationship, IRIS will distribute curated compilations under the Paul Frank name. The compilations will feature bands and music that exemplify the brand's already well-known hip, youthful and fun aesthetic. In addition, IRIS will distribute music from the hit series Power Rangers Samurai to digital retailers for the first time.

"We couldn't be happier about our new distribution partnership with Saban Brands. Their forward-thinking approach to marketing in the branded music space makes them an ideal client for IRIS and Blinker Active. We look forward to supporting the Power Ranger and Paul Frank repertoire with the level of service that it truly deserves," said Layne Fox, VP, Sales & Marketing.

With these music releases, we aim to continue to establish Paul Frank and Power Rangers as entertainment brands with a transmedia strategy approach that builds, enhances and extends their appeal with our fans and consumers" said Elie Dekel, President of Saban Brands. "We are thrilled to be working with IRIS Distribution on these collaborations."

About IRIS Distribution

Founded in 2003, IRIS Distribution is a leading independent digital distribution company, focused on delivering a select roster of quality independent music to digital outlets around the world. IRIS distributes music from 700 prominent independent labels and content providers including BYO Records, Chemikal Underground, CMH, Duckdown, Environ, Fox Mobile, kranky, k records, Minus, Moodgadget, Nick Carter (Backstreet Boys), Palmetto, Projekt Records, and Starz Media to 400+ online retailers including major outlets such as Amazon, eMusic, Google, iTunes, Microsoft Zune, Napster, Rdio, Rhapsody, Spotify, and Sprint Mobile.

The company also operates a wholly owned branded entertainment and music marketing agency, BlinkerActive, specializing in music and brand integration. BlinkerActive clients have included BYO Records, Chandon Winery, Chemikal Underground, Electrolux, EMI, Mint Records, Ninja Tune, Scion A/V, Stella Artois, Surfdog Records, and more.

IRIS is based in San Francisco and New York City. www.irisdistribution.com www.blinkeractive.com

External Reference: http://www.sfgate.com

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